Always a good time working with the Rosetta team and Samsung. Here are some behind the scenes photos taken by Gary Askew.
When going to Chicago and talking to people about the city, I found the one thing people never failed to mention was the diversity. Chicago is such a great city, not just because of the wonderful food and amazing music scene… but because there are pockets of neighborhoods all around
Really fun shoot with the Untitled Inc, Rosetta and the Samsung team. Over a 4 day period artist’s Saber and Apexer collaborated and created an epic interactive hybrid mural wall that blurred the lines between physical art and digital art. People of all ages came to put their digital art up
NYC Spoken word artist Daniel Matos performs “Before the lights go on” as a rally cry to Samsung owners. Daniel Matos (photo) – Samsung Owner – Spoken word poet Also see the full Samsung VIP Experience in NYC To see photos from the shoot and more go to http://www.samsung.com/us/galaxyowners/nyc-musicfestival-2015/ Some photography
A great start to a really fun campaign. In and around the Coachella festival, Samsung, Rosetta, Untitled Inc and I found real Samsung owners and asked them to tell us their story. The beauty of this project was meeting all of these amazing people, each with their own unique voice.